Shop Ford Cars, Trucks & SUVs in Roscommon near Grayling, MI

Buy Your Next Ford Vehicle in Roscommon, MI

Are you in the market for a new vehicle? At Hart Ford Inc., we proudly serve Roscommon and surrounding Michigan communities with the latest, most exciting new Ford models. Whether you're shopping for an SUV, a rugged truck, or something in between, we have a vehicle that fits your lifestyle and budget.

Our team is committed to helping you find a Ford that meets your needs. From performance to technology, safety to comfort, there's a Ford vehicle with the perfect balance of everything you're looking for.

New Ford Vehicles for Sale

When you visit Hart Ford Inc., you'll get to browse our full selection of new Ford vehicles for sale. Ford SUVs continue to impress with their blend of versatility, innovation, and performance.

• Bronco & Bronco Sport: Built for adventure, these SUVs are ready for trails, terrain, and off-road challenges.
• Explorer: A classic favorite for families and daily commuters alike, offering three rows of seating and strong towing capacity.
• Expedition: Perfect for large families or those who need ample cargo space, the Expedition combines comfort with power.
• Escape: This crossover is ideal for daily driving, commuting, and small families. It blends sporty design with modern convenience features.

Ford's truck lineup is equally impressive. Whether you're looking for a midsize truck or a heavy-duty workhorse, we have it on the lot:

• Maverick: Compact, efficient, and great for city driving or light-duty hauling.
• Ranger: A solid midsize truck with power and personality, perfect for both work and weekend fun.
• F-150: America's best-selling truck for a reason. With multiple engine options and smart features, it can handle job sites and family road trips alike.
• Super Duty: For maximum towing and payload capabilities, the Super Duty lineup gets the job done without compromise.

What's Coming Up in 2026?

Ford continues to innovate, and the 2026 model year is shaping up to be one of its most thrilling yet. So far, we don't know a ton about the greater lineup, but the Ford Mustang is getting an update, albeit a fairly minor one. New colors like Adriatic Blue Metallic hearken back to the Mustang's 90's heritage, while Orange Fury Metallic makes a comeback for the first time in six years. And a retro-packaged, dubbed FX, is a callback to the Fox Body Mustang with its blue-green metallic paint and white accents.

With high-performance upgrades derived from racing technologies, the 2026 Mustang GTD is a bold leap into the future of American muscle. Stay in touch with our team at Hart Ford Inc. to learn more about availability, specs, and pre-order opportunities as Ford releases more details.

Finance or Lease Your New Ford: It's Up to You

Once you've found the Ford that's right for you, our Finance Center is here to guide you through the next steps. We'll help you decide whether financing or leasing is the better fit based on your driving habits and long-term goals.

• Financing: Great for buyers who want to own their vehicle outright and build equity over time.
• Leasing: Ideal for drivers who like to upgrade every few years and prefer lower monthly payments.

We can also connect you with Ford incentives and dealership promotions that could save you money. Be sure to use our online trade-in valuation tool to estimate your current vehicle's value and apply it toward your next Ford.

Test Drive Your New Ford Vehicle Today

There's no better way to find your perfect Ford than getting behind the wheel. We invite you to visit Hart Ford Inc. in Roscommon, MI, to test drive any model from our current inventory. Whether you want to feel the torque of a Super Duty or experience the tech features in a new Explorer, our knowledgeable staff is here to assist you every step of the way.

To schedule your test drive, contact us today or stop by the dealership. Let's get you on the road in a Ford you'll love for years to come.